| Ian Woff - Associate |
![]() Ian Woff is a psychologist, psychometrician and social researcher with more than 25 years experience in many fields across public, private and academic sectors. An experienced psychometric consultant, he is the author of both published and custom-designed psychometric instruments. Ian has expertise in both quantitative and qualitative research methodologies,
from design, analysis and reporting of quantitative surveys to conduct of in-depth interviews and focus group discussions. As psychometrician for Because, Ian's expertise has been instrumental to development and fine-tuning of the Work engagement Tool to ensure its psychometric soundness and validity of reporting.
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